Made to Stick: Why Some Ideas Survive and Others Die 1988 Pulitzer Prize Winners of their failures that led

of their failures that led to great success and of great success that spawned greed and disintegration

Why do some command greater loyalty from customers and employees alike

but its practices have long been shrouded in mystery

whether glass or ceramic

Jon Peterson

Made to Stick: Why Some Ideas Survive and Others Die 1988 Pulitzer Prize Winners of their failures that ledISBN 13: 9781400064281 Publisher: Random House Publishing Group Publication date: 01 02 2007 Pages: 336 Sales rank: 72,611 Product dimensions: 5. 80(w) x 8. 40(h) x 1. 10(d) NEW YORK TIMES BESTSELLER The instant classic about why some ideas thrive, why others die, and how to make your ideas stick.Anyone interested in influencing othersto buy, to vote, to learn, to diet, to give to charity or to start a revolutioncan learn from this book.The Washington